Meet Merrivale!

Merrivale have been customers since 2009 and are located within a model village. They are typical of a small tourist attraction with under 100,000 visitors per year that can make great profits from fudge selling nearly 2 tonnes over the season.


The key to their success is a great display, sampling, promotion and a huge amount of enthusiasm!


Running 50 flavours of fudge may not be quite in line with Calico’s recommendations but for Chris, it seems to work!

Merrivale tea rooms

Merrivale tea rooms